Nike Dance Narrative

Brand Narrative Storytelling. Tabria Majors for @nikewomen and Nike Dance.

Nike Dance Narrative

Brand Narrative Storytelling. Honey Balenciaga for @nikewomen and Nike Dance.

Nike Social Copy

Honey Balenciaga for @nikesportswear and Nike Dance.

Nike Social Copy

Andranita Smith-Shannon and Lyle Beniga for @nikesportswear and Nike Dance.

Nike Social Copy

Damontae Hack for @nikesportswear and Nike Dance.

Columbia Sportswear Instagram

Manages all organic social editorial strategy, implemented shoppable IG. Social copywriting.

Columbia Sportswear Instagram

Manages all organic social editorial strategy, implemented shoppable IG. Social copywriting.

Columbia Sportswear Instagram

Manages all organic social editorial strategy, implemented shoppable IG. Social copywriting.

Columbia Sportswear Instagram

Manages all organic social editorial strategy, implemented shoppable IG. Social copywriting.

Columbia Sportswear Instagram

Manages all organic social editorial strategy, implemented shoppable IG. Social copywriting.

adidas Instagram

@adidaswomen Social Copywriting.

adidas Women Instagram

Social copywriting.

adidas Women Instagram

Social Copywriting.

adidas Women Instagram

Collaborated with adidas athletes Lindsey Horan, Abby Dahlkemper, and Emily Sonnett, briefed in creative needs, and supported via social to play along with viral IG story sharing trends.

adidas Women Instagram

Social copywriting.

adidas Women Instagram

Social copywriting.

adidas Running Instagram

Graphic design and copywriting.

adidas Pinterest

Manages global organic @adidas Pinterest channel - curating content for adidas Originals and adidas Brand.

adidas Running Boostronaut Activation

@boostronaut Twitter campaign, lead ideation and wrote creative social copy storytelling the ISS/adidas narrative.

Jackie Joyner-Kersee Photoshoot

Photoshoot direction/production for adidas Running Global

adidas Pinterest

Manages global organic @adidas Pinterest channel - curating content for adidas Originals and adidas Brand.

adidas Women Instagram

Social copywriting.

Boston Marathon Nadia Ruiz

Photo shoot for adidas Running Global.

adidas Pinterest

Manages global organic @adidas Pinterest channel - curating content for adidas Originals and adidas Brand.

Nikki Hiltz #LoveUnites

Content capture + cross collaboratively posting across @adidas global social channels.

adidas Training Photoshoot

Photoshoot direction/production for adidas Training North America

adidas Women Blogger Content Creation

Seeds bloggers in exchange for content/reviews - leverages content across paid social.

Adidas Women

Finds, vets, seeds US market influencers for adidas Women. Utilizes content cross collaboratively on e-com.

Boston Marathon Nadia Ruiz

Video shoot for adidas Running global.

adidas Pinterest

Manages global organic @adidas Pinterest channel - curating content for adidas Originals and adidas Brand.

Influencer Seeding/Content Creation

Finds, vets, seeds US market influencers for adidas Women.

adidas Originals

Finds, vets, seeds US market influencers for adidas Originals.

Retail activation design

Assisted with the launch of the Evelyn & Bobbie temporary pop up shop in Venice, CA.

Press Hit - NYLON

Influencer Box Design

Sent out to 250 select social media influencers.

Flatlay Product Photography

For Instagram.

Press Hit - SHAPE

Product Photography

Press Hit - Brit+Co

Product Photography

Product Photography

Assembled DIY Influencer Box

Sent materials to influencers for a "Do it Yourself" experience to build their own algae ecosystem.

Pinterest Design.

Product Description

Inside of Influencer Box Design

Email Design/Copy

Abandoned Cart Email Copy

Pinterest Design

Website Copy

Friends and Family Email Copy

Product Description Copy

Website Copy

Website.

Website Copy

Website Copy

Internal Ad Copy

Email Newsletter Copy

Flatlay Product Photography

For Instagram.

Website Copy

Website Copy

Social Media Copy

Product Description Copy

Product description.

Portfolio Design

InDesign Creation.

Product Description Copy

Product description.

Email Copy

Internal Ad Copy

Internal Ad Copy

Rack Card Design

Photoshop/InDesign creation.

Internal Ad Copy

Brand Description Copy

Social Media Copy

Internal Ad Copy

Internal Advertisement.

Product Description Copy

Website Copy

Web page.

Internal Ad Copy

Internal Advertisement.

Email Copy

Website Copy

Affiliate Program.

Internal Ad Copy

Internal Ad Copy

Internal Ad Copy

Website Copy

Internal Ad Copy

Website Copy